Lego Ninjago is a top priority brand for Lego and will be supported by a new TV series and future movie release in 2017. LEGO Ninjago is aimed at boys aged 7-12 years.
LEGO Ninjago is the no. 1 selling in the history of LEGO.
LEGO Ninjago accounted for one-quarter of total sales in 2015 across EMEA.
In September 2017 LEGO Ninjago movie premiere.